It was at her Miss World crowning in December 2014 that Rolene Strauss set the ball rolling for a new tide of a different type of beauty queen from the traditional and now stereotyped During her run-up and time at the pageant, the Kovsie Medical student vowed to change and give hope to the most unlikely type of girl to win such events. “You don’t have to fit into a certain box to be someone,” she said shortly after her crowning.

April 2017, back on campus “One thing that draws me to modelling is
Lerato Tawan, a corporate marketing and communication student, explains her fascination. The time of a thin, snobbish, party-goer, blonde, and anorexic beauty queen has become an archaic period for most, and beauty with a purpose is the new kind of model that interacts and heads social programmes.

Was Strauss aim achieved? Yes, one might say, there is a buzz of a new found love for modelling with every second girl, who is equally in love with their studies.

I was made to understand and accept education and modelling as countries miles apart. Citing students, they are less interested in the assurance of a glitzy crown for their individual beauty. Thinking they are focused on a different type of crown, being on top of the corporate leader, and the 30 seconds of conferring credentials.

Going about campus, it dawned on me that girls have rediscovered their dream and are auditioning for Miss Free State, joining agencies, and being part of different forms of modelling: street and photography modelling, which is quite popular, and the order of Rooiplein.

Miss South Africa and the 2014 Miss World, Rolene Strauss, poses in her seat after eing crowned during the grand final of the Miss World 2014 pageant at the Excel London ICC Auditorium in London on December 14, 2014. AFP PHOTO / LEON NEAL (Photo credit should read LEON NEAL/AFP/Getty Images)

Was Strauss aim achieved? Yes, one might say, there is a buzz of a new found love for modeling with every second girl; who are equally in love with their studies.

I was made to understand and accept, education and modeling as country miles apart. Citing students are less interested in an assurance of a glitzy crown for their individual beauty. Thinking they are focused on a different type of crown, being on top of the corporate leader and the 30 seconds of conferring credentials.

Going about campus, it dawned, girls rediscovered their dream, and are auditioning for Miss Free State, joining agencies and being part of different forms of modeling; street and photography modeling, which is quite popular and the order of Rooiplein.

“A lot of people told me that I would never go into pageantry. You are too big, too short, and all that, but I told myself that I was doing this. If I fail, at least I tried,” says Relebohile Kobeli, the recently crowned Miss Lesotho in Geography and Environmental Management Studies.

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